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Press Release
WeB Wins Hong Kong ICT Awards Again
2015 Apr 16
Hong Kong — April 16, 2015 — Wharf T&T’s IT services subsidiary, Wharf T&T eBusiness Limited (WeB), wins the Best SME ICT (Product) Award – Special Mention in the Hong Kong ICT Awards 2015. WeB-TOUCH is the limelight of the win acknowledging its strong functionality and outstanding achievement in innovation, market performance and quality.

Since its establishment in 2007, WeB has been well recognised in the Hong Kong ICT Awards and this year marks the fourth time WeB garnering the award. Given the importance of digital media, SMEs with limited IT resources face challenges to master digital tools and thrive in the online marketplace. To address business’ needs, WeB-TOUCH was introduced in 2014 to help SMEs leverage new digital media. Not only does it help enhance interaction and enrich customer experience at a lower cost, it also increases productivity and competitiveness.

WeB-TOUCH is a one-stop marketing service platform that incorporates a multitude of online, social media, mobility and reporting tools encompassing eDM, SMS, Facebook account management, eCoupon and eShop. Fully geared to meet the increasing demand for a user-friendly, cost-effective and integrated marketing platform among SMEs, WeB-TOUCH comes with an easy-to-use user interface and feature-rich functions for organisations to effectively design, plan, implement, track and analyse marketing campaigns on a single platform. With WeB-TOUCH, IT support is no longer a must for marketers. It creates synergies between online and offline (O2O) marketing activities with just a few simple “WeB TOUCHES”.

Steered by the Office of the Government Chief Information Officer (OGCIO) and organised by 10 Hong Kong ICT industry associations and professional bodies, Hong Kong ICT Awards recognise and promote outstanding ICT solutions and applications. The Best SME ICT (Product) Award, organised by the Information and Software Industry Association, targets local SME ICT companies who successfully deliver innovative and effective ICT solutions to large and small end-user companies and aims to recognise local SMEs in developing or implementing innovative ICT products/services in Hong Kong and thus enabling creative application of technology in the ICT industry.